|Zack Ryder, Mr. PEC-Tacular and Red Daniels|
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In the age of social media developing a brand has become big business. Marketing experts will tell you it's important to get yourself out there in front of an audience and keep followers engaged. This brand building can make or break entrepreneurs, bloggers, social media stars and athletes. That includes professional wrestlers.
My buddy Tom Harness at Harness Digital Marketing touches on the importance of branding for wrestlers briefly in the most recent episode of My 1-2-3 Cents the Podcast. A growing number of wrestlers or Superstars have picked up on branding. This post is about a few who have done a good job at reaching the masses.
|Makeup time on Tainted Dreams|
|Building Stride Pro Wrestling's brand|
Local indy wrestlers are getting in on the action too. I'll focus on Stride Pro Wrestling because I'm a part of that company. Established guys like Heath Hatton, Chris Hargas and Farmer Billy Hills are utilizing social media to get their names out there. Recent graduates of the Stride school like Red Daniels and Dexter Roswell are doing well in this area too. They've found characters that work for them and as they get established with the local scene I have no doubt more opportunities will come their way. Stride guys who are reading this, I'd love to help with building your brand too. Just holler at me.
|Hanging with Colt|
The important thing to getting your name out there is stepping outside your comfort zone. You don't have to sacrifice your privacy to do it either. Make it a habit and part of your daily routine and chances are you're going to see more growth in your following.